Sales presentations

Formal and staged sales presentations at hotels and other venues are fairly common across the world. How are the potential customers identified and persuaded to attend?

What kinds of incentives are offered? Are they common in your own country? Do you know any one that has attended one? Were they persuaded by the slick sales presentation?

Interview five individuals. Ask each person whether they have ever received any sales calls on either their landline or their mobile phone. If they have had such calls, have they ever bought anything as a result of the call?

Was the call from a business they were already buying from or had bought from in the past? What are their views about telemarketing? Do they feel that it is sufficiently regulated in your own country? Share your findings with the rest of the class.


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