Influential spokespersons
Define each of the characteristics of effective spokespersons shown in Figure 6.13. Name three influential spokespersons. For each one, discuss the five characteristics used to evaluate spokespersons and their overall level of credibility.
Next, make a list of three individuals who are poor spokespersons.
Discuss each of the five evaluation characteristics for each of these individuals. What differences exist between an effective and a poor spokesperson?
Solution:
Looking for help with your homework?
Grab a 30% Discount and Get your paper done!
30% OFF
Turnitin Report
Formatting
Title Page
Citation