Business Research

Compare and Contrast:

Write an assessment of the performance of the retail days: Black Friday, Small Business Saturday, Cyber Monday and Giving Tuesday. Research the trends and results of these four days. Specifically, share the actuals from 2019 (pre-Covid).

How did Covid impact sales in 2020, and 2021?

What changes have occurred in these four days, in product and service delivery, due to COVID. Cite your sources.

In closing, share your opinion: do you believe these four days are effective? Does combining the four days (nearly consecutively) make them more or less effective? Do you participate in any of the four days?

All four “retail” days should be included. Professional, business writing is expected. There is no page minimum for your paper, but in order to effectively cover the subject, it would be expected that your paper is no less than two pages.


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